Case Study & UX/UI Breakdown for this Sparesbox page: Branding, Custom Design, and Custom Ecommerce Site Development for an Innovative Startup Automotive Parts Brand.

Digital Humanity's primary goal for this project was to enhance ease of use and navigation. We conducted in-depth 1-on-1 user interviews, allowing users to interact with the app and provide feedback on improving the UX and UI from their perspectives. Our objective was to ensure users could quickly understand the client's services, see their relevance, and access necessary information with minimal clicks. We updated the content, refreshed the design with eye-catching brand colours, and ensured consistent styling to guide users effectively.
Based on the user interviews, we compiled a detailed report showing scores for individual sections, additional context, feedback from our internal workshops, and a design recommendation list. This report aimed to assist the client in implementing prioritised changes. We also eliminated orphaned pages and hidden content, presenting all service information in clear, reliable, and consistent layouts for a clean and purposeful user experience.




Our primary goal for this project was to enhance ease of use and navigation. We conducted in-depth user interviews, developed wireframes, and established a solid information architecture to ensure users could quickly access and understand the client's services.
Our process included creating style guides, updating content, refreshing the design with eye-catching brand colours, and ensuring responsiveness and accessibility. Extensive competitor and user research informed our recommendations.
We compiled a detailed report with scores, feedback, and prioritized changes, eliminating orphaned pages and presenting service information clearly for a clean, purposeful user experience.








We meticulously examine every screen to ensure each tap, swipe, and pinch reflects your brand. Our designs align with your vision, emphasizing the importance of your brand to your users.
Digital Humanity is an exceptional web design company that truly stands out.
They recently designed and programmed a unique website for us, and we couldn't be happier with the results. Special thanks to Marelise, Henry, and Jason for their outstanding work and dedication.
Their creativity and technical expertise have resulted in one of the first websites of its kind in South Africa. The team was professional, attentive, and always willing to go the extra mile. Highly recommended!
Combining your vision with our expertise could yield extraordinary results. Let's discuss how we can work together to make something incredible happen.
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Site rebuild, for performance optimisation, a faster and more stable user experience. This allowed for expansion of e-commerce features to offer customers more shopping options.